Creating Content is part of your Shadow

Creating content isn’t just about sharing—it’s about sacrifice. Not the loss of what you love, but the decision to stand firm in your vision, to step forward before the ground appears beneath your feet. It’s a confrontation with your own shadow, an open-hearted act of magnetism.

Augusto Schneider

Ready for today’s hit?

Perhaps the most important one in April. Both in terms of motivation to start and in a practical sense.

Listen, have you ever thought about what you need to sacrifice to produce content?

It’s not an easy part, for sure… but probably the most necessary reflection. And when I talk about sacrifice, I don’t mean giving up on your things or letting go of what you want to do. The sacrifice is precisely in making THE decision. The decision to position yourself, the decision to stand firm in your principles, the decision to believe even more strongly in your vision of the world.

This is the critical point when thinking about content creation.

Are you ready to take a step and see the ground only after the first foot lands?

I was chatting with a great friend of mine the other day, and a phrase came up in the conversation:

“Creating content is getting in touch with your own shadow.”

So cool! It’s about putting yourself out there, open-hearted, and letting your Purpose come in for the embrace that’s already waiting. And the best part of all this is understanding that your Content is what uniquely connects to your own magnetism.

What would the world, your world, be like if you could share it with your people?

And in the sharing, gain more and more active perspective on how to manifest the will of (whatever you’re comfortable calling it) God in your life.

Touch the sky.

There’s a quote from a cartoon I have tattooed on my leg that says: “If the world turns its back on you, you turn your back on the world.”

But I imagine the antithesis is also true:

If you open your arms to the world, the world opens its arms to you.

dive in.

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